The Whole Bowl

We are the voice of U.S. pet food makers. Join us as we go beyond the headline and explore the whole bowl.

Five Things to Know About Wet Pet Food

Pet owners have a range of different options when choosing food for their cat or dog. One frequent question is whether a pet should be fed wet or dry food, among other options. As you consider the food available for your pet, we provide some facts on wet pet food to help you learn more. […]

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Halloween Safety Tips for Pets

It’s an exciting time for families filled with festive decorations, costumes and candy. To help ensure your pets stay safe this October, we’ve compiled a list of tricks and treats to avoid this Halloween. Stash the Candy Chocolate can be dangerous, even lethal, for dogs and cats. Halloween candies containing the artificial sweetener xylitol can […]

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A to Z of Pet Food: Fats

Join the Pet Food Institute (PFI) as we continue our look at pet food, from A to Z. Click here to re-visit our previous post on Vitamin E. While trends in human diets may lead pet owners to reconsider fat in their four-legged family member’s meal, fats are actually an important part of complete and […]

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4 Quick Tips to Help Keep Your Pets Hydrated This Summer

With summer in full swing, it’s important to be proactive about your pets’ water intake. Cats and dogs need a constant supply of fresh water in order to maintain essential body functions. We’re sharing tips and tricks to help encourage your pets to drink more water and stay hydrated all summer long. Do you fill […]

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Pet Food Safety: Facts You Can Use

Pet lovers want to feel confident when feeding their dog or cat, and members of the Pet Food Institute (PFI) recognize and take seriously their commitment to making the safest food possible for our four-legged family members. As shoppers may read about heavy metals and their possible presence in pet food, PFI provides the facts […]

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Guest Blog Post: Spotlight on Research into the Human-Animal Bond

By Steve Feldman, Executive Director of the Human Animal Bond Research Institute (HABRI) April 30th marks National Therapy Animal Day, an important day to celebrate the work that therapy animals and their handlers do for people in communities across the country. PFI welcomes Steve Feldman with HABRI to highlight the important research in this field. […]

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Disaster Preparedness for Pets

Updated April 3, 2018 Spring means unpredictable weather. The Pet Food Institute is sharing this article again to highlight the importance of including pets in your disaster preparedness plan. Emergencies come in many forms. Whether you are impacted by a fire, tornado, hurricane or flood, evacuations often come without a lot of warning. While we […]

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A to Z of Pet Food: Vitamin E

Join the Pet Food Institute (PFI) as we continue our look at pet food, from A to Z. Click here to re-visit our previous post on dry pet food. How exactly do the vitamins and minerals listed on a pet food label help our dogs and cats? PFI takes a deeper dive into Vitamin E, […]

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PFI Guest Post: Facts You Can Use when Considering GMO Ingredients

Pets are a part of our families and, as such, pet lovers are increasingly interested in learning more about their dog or cat’s food and researching topics such as how pet food is made, where ingredients come from, and what’s in a label. To help answer some of these questions, the Pet Food Institute recently […]

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Dental Care For Pets

Updated February 1, 2018 February is National Pet Dental Health Month, and PFI is sharing this article again to highlight the importance of your dog or cat’s dental health. As pet lovers, we can all take steps to better recognize the causes and signs of dental problems and learn how to help prevent them. Dental […]

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